Wednesday, April 10, 2024

From Growth to Green: Plant-Based Meat Market Surges to $28 Billion by 2030

 The plant-based meat market continues to surge, with projections indicating significant growth from USD 14.7 billion in 2023 to an estimated USD 28.0 billion by 2030, representing a robust CAGR of 13.8% during this period. This market expansion is fueled by advances in plant-based meat products that are capturing consumer and media attention, swiftly populating supermarket shelves and food service menus with innovative offerings.

The landscape of plant-based meat is undergoing a transformative phase, potentially on the brink of a technological revolution that could exponentially accelerate this trend. Innovations in areas such as synthetic fertilizers, herbicides, selective breeding, and antibiotics have historically facilitated food production to meet the demands of a growing population, a legacy of the ‘Green Revolution’ spanning from the 1930s to the 1960s.

Yet, the inherent inefficiencies of animal farming, particularly in feed conversion rates, have become increasingly apparent. According to a study by the World Resources Institute (WRI), even the most efficient meat source, chicken, converts only around 11 percent of gross feed energy into animal protein. This inefficiency signals a seismic shift in the making, promising significant gains in productivity at a fraction of the environmental cost.

The plant-based meat market, segmented by raw material (such as Soy, Wheat, and Pea), product types (including Burger Patties, Sausages, Strips & Nuggets, and Meatballs), and distribution channels (Retail Outlets, Foodservice, E-commerce), showcases a dynamic landscape poised for growth.

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